Friday, March 25, 2011
In her honor we present this lovely photo of Elizabeth Taylor. It appeared in Photoplay Fashions in 1951 to advertise her latest movie “A Place in the Sun”. She wears a white pique beach dress over a coral Jantzen swimsuit for her role in the movie. The cover up was designed by academy award winning designer Edith Head. The stunning suit worn by her is appropriately named Shirr-Fire and was part of Jantzen’s 1950 line. A classic suit worn by a classic beauty...both elegant and timeless, the epitome of timeless glamour.
Friday, March 18, 2011
For the wearing of the green on St. Patrick’s Day and everyday, shades of green are in the fashion forefront. The brand again offers timeless trends as seen in this vintage ad and suit. Beautifully illustrated by artist Pete Hawley in 1951 the ad appeared in the June issue of Life Magazine. The suit is called "Hot Stuff" and combined the new Stay bra and a shirred top. The swimsuit also appeared on the cover of Mademoiselle Magazine in May and was described as the “latest shape in swimsuit, the sheath”...there’s nothing like a Jantzen.
Friday, March 11, 2011
This is the year for Jantzen’s® provocative French Curve, in soft shades of Seal Lastex that “lifts and molds with no earthly need for shoulder straps”. The suit, which retails for $12.95, is illustrated by artist Pete Hawley and appears in Jantzen® national ads in Mademoiselle and Seventeen Magazine. The French Cure is still fabulous today in a reinterpreted version of the original for Jantzen’s® current line.
2011 French Curve Maillot