Friday, December 23, 2011

Tis The Season....

What better way to capture the holiday spirit than with the fabulous and festive illustration of artist Pete Hawley. Whether a mischievous Santa on a rooftop, a carousel rider on a regal reindeer or an elfin trimming the tree, his love of fun and frivolity is evident. After all, it is the most anticipated and celebrated time of year for presents and to “give yourself a Jantzen figure.”

The above ads were produced for the Jantzen Foundation Division from 1943 to 1947. They appeared in Mademoiselle, Harper’s Bazaar and Junior Bazaar magazines. Pete Hawley’s artwork for Jantzen continued until 1962.

Let the fun begin! Happy Holidays!